
Logo
The Nebraska Medicine logo is a distinctive visual representation of our role as a leader in the world of medical education, discovery and health care.
Logo Overview
Logo
Emblem
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Guidelines
Clear space
Our logo should never be lost in advertising print materials. It should not be crowded against other elements on the page. A minimum clear space must be maintained around the logo at all times, equal to 1/2 the height of the “Emblem” to ensure its visibility and protect its integrity. This clean space differentiates the logo from other graphic elements such as text, images and graphics.
Emblem
Nebraska Medicine Emblem
The Nebraska Medicine logo is an emblem that bears three parallelograms that represent Education, Discovery and Health Care. They form a letter āNā for Nebraska. The upper edges of the N come to points on the left, indicating a continuous movement forward.
Emblem/Logo Relationship
The emblem is shared by Nebraska Medicine and the University of Nebraska Medical Center (UNMC) brands and is the unifying core of each brand.
Emblem Color Use
Red is the preferred color for the emblem and should be used in most applications. In some cases when the red emblem will not work on a dark background, the emblem can be reversed to white, preferably on a solid red background. Do not use a black emblem on a red background.
Never Evers

Distort the proportions

Change the font or use alternate colors

Place black logo on red background

Add visual effects

Add words or images

Place logo on background with little contrast

PLACE RED EMBLEM WITH WHITE TYPE
Approved Logo Color Combinations
The following are the ONLY approved logo color combinations.

Red Emblem / Black Type

Black Emblem / Black Type

White Emblem / White Type